How we turned Anybuddy into a brand that players love
Goran Chevalme became the face of Anybuddy on social. 5M+ views.
5M+cumulative views on Instagram
The results.
Anybuddy now has 6K+ Instagram followers.
Instagram became one of the brand’s strongest acquisition channels, with 5M+ combined views.
Comment sections full of players talking about their favourite sport.
Challenge
Anybuddy is a platform to book tennis, padel, badminton and squash courts. It solves the biggest problem players have, but did not know how to talk about its product.
After several attempts that did not work, Anybuddy asked us to run its content on Instagram and TikTok.
What we did
We believe sport needs a face. So we proposed that Goran Chevalme, one of our creators, become the face of Anybuddy on social.
Goran put his know-how (80K+ followers on Instagram and TikTok) to work for the brand: entertaining content built for vertical video, and a warmer image for Anybuddy.
Results
- 6K+ Instagram followers for Anybuddy.
- 5M+ combined views. Instagram became one of the brand’s strongest acquisition channels.
- Comment sections where dozens of players talk about their sport.
