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How we helped Limova reach 187K YouTube views with a coached P500

A founder, a real P500 and Jules Marie as coach. 31 minutes of brand attention per viewer.

187KYouTube views in 6 weeks

Jules Marie coaching Limova founder Yoan Drahy at a P500: The Court case study
Scoreboard

The results.

187,566 views in 6 weeks

Still climbing, on a qualified B2B audience of founders who follow Jules for sport. 1.44× his subscriber base.

Native, not interruptive

A dedicated Limova chapter at 03:20, two tracked promo codes, a dedicated UTM.

31 minutes per viewer

Exposure short-form cannot buy. Each viewer spends 31 minutes with the brand inside the story.

Challenge

Limova is a French startup (Nice, founded 2024) building autonomous AI agents for SMEs. Co-led by Yoan Drahy, it went from €150K to €3M in revenue in under a year, with 45 staff and €5M raised.

The goal: get in front of entrepreneurs and decision-makers without interruptive ads. Yoan did not want a 15-second product spot. He wanted the brand inside the content, not next to it.

What we did

We proposed the P500 Coached Business format. Jules Marie, ex-ATP and now France’s #1 padel creator (130K YouTube, 100K Instagram), coaches Yoan through a real P500 tournament. Limova is part of the match story, with a dedicated chapter at 03:20, not stuck on top.

  • One 31-minute YouTube video, published 11 March 2026 on Jules’s channel.
  • Two tracked promo codes: JULESMARIE30 (monthly plans) and JULESMARIE50 (annual plans).
  • A dedicated UTM to measure traffic to limova.ai.

Results

  • 187,566 YouTube views in 6 weeks (as of 24 April 2026).
  • 507 likes and organic comments from founders and executives.
  • 1.44× exposure against Jules’s 130K subscriber base.
  • 31 minutes of media attention per viewer. Short-form cannot match that ratio.

Why it worked

Long-form YouTube keeps performing. Six weeks after release the video was still adding views, on a highly qualified audience of entrepreneurs who follow Jules for sport.

The story makes the Limova message memorable instead of skippable. And a pro athlete coaching a CEO gives the format a legitimacy a standard placement cannot.

Match point

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