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Auto & tech
How we helped Oppo launch the Find X5 Pro at Roland-Garros
Two tennis creators for the “Your Best Shot” campaign. Entertainment first, sponsored second.
30K+views from 2 creators
Scoreboard
The results.
Instant visibility
30K+ views from our 2 creators.
A new audience
Our content put Oppo’s products in front of a younger audience.
A find
The start of our work with Goran, who went on to create for another client: Decathlon.
Challenge
Oppo came to us in May 2022 for its “Your Best Shot” campaign. The idea: film the best shot of Roland-Garros with the Find X5 Pro smartphone.
To spread the campaign, Oppo wanted to work with tennis creators.
What we did
We brought in 2 creators picked for this campaign:
- Léo Poulain, close to 200K followers on tennis content and one of The Court’s first creators.
- Goran Chevalme, a tennis creator we signed for this campaign.
TikTok users do not always respond to ad talk. So Léo and Goran’s videos were built as entertainment first, sponsored posts second.
Results
- 30K+ views from our 2 creators.
- Oppo’s products in front of a younger audience.
- The start of our work with Goran, who now creates for Decathlon too.
